Pandora ‘One Lovely Day’
Mixed media animation and stills campaign for Pandora Jewellery featuring the brand's 'Muses': actresses Millie Bobby Brown and Nathalie Emmanuel, model and activist Halima Aden and Georgia May Jagger, musicians Coco & Breezy, dancer Larsen Thompson, artist Tasya Van Ree and, creative and consultant Margaret Zhang.
Agency: Malling
Press: bestadsontv.com
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Director: Andy Baker
Executive Producer: Lucia Davies
Production Company: Andy Baker Studio
Storyboard Artist: Yohann Auroux
Lead Character Designer: Connie Van
Background Design: Matthew Hernandez
Background Painting: Ivan Aguirre, Andy Baker
Lead Animator: Hannah Lau-Walker
Animators: Kim Alexander, Andrew Clarke, Jac Clinch, Mara Fradella, Harriet Gillian, Ed Roberts, Sean Weston, Maki Yoshikura, Yu Knifeson
Colour & Clean-up Animators: Alejandra Anguita, Leroy Ayton, Jamie Hobbs, Ned Mackness, Kat Michaelides, Katherine Spagenberg
Compositor: Amanda LeMarco
Sound Design: Father
Holiday commercial and stills campaign for Pandora jewellery blending live action footage filmed by each of the famous brand ambassadors with handdrawn animation. In a time when togetherness was needed more than ever, amidst the Covid pandemic, Pandora aimed to spread a message of love with this online and social media-driven, Christmas-themed trailer and short.
In a series of firsts for the brand having never done animation before, the film brought Pandora's celebrity partners together across multiple cities for the first time and also featured 2D animated versions of each of the cast – all of whom had never had cartoon avatars created before. In a time when everyone was put under immense pressure and production challenges, the film successfully engaged the brand's global audience and conveyed a message of unity for the holiday season.
